Schick Intuition: Don’t Get Green-timidated

What do face mushrooms, a custom composting vase, and a spin-powered water heater have in common? They’re all a part of Beth Behr’s bathroom in this SNL-style “green-shaming” parody we created to launch Schick Intuition Bamboo.

This eco-friendly alternative to disposable razors launched with single, somewhat cheeky message: with Schick Intuition Bamboo, anyone can take small - yet impactful - steps towards a greener future, one shave at a time.

Fun fact: we produced this one-woman spot for a women’s product with an all-woman team on International Women’s Day! Aren’t women just awesome?

Agency: Edelman

CD: Sam Wilco

AD: Kyle Swoyer

Production Company: Tessa Films